Head - (Creative)
15+ years in Loyalty Solutions, Digital, Integrated Marketing Services & Advertising.
- Spearheading Art function on assigned clients and new creative businesses
- A creative leadership role which helps in acquiring and building a new brand, revitalize an old one or grow an existing brand.
- Develop communication and design on various verticals including Digital, Integrated Communications, Retail and Advertising
Skilled in translating the central strategy across consumer relevant mediums to create seamless 360-degree communication
- Concept and design innovative communications in traditional and emerging media including direct mailers, edms, film, web, mobile, retail 3D mock ups and urban/rural activations.
- VERTICAL EXPERIENCE: Digital, Integrated Marketing Communications, Brand Identity Development, Relationship Marketing, CRM, One-to-One Communication, Hospitality, IT, Retail, Telecom, Health Insurance
- Worked on Premium Retail Store design for a global IT brand at International & Pan India level,
- Communication design and art for Red Ribbon Express for 2 consecutive years (2010-12),
- Packaging design and collaterals for a leading Pizza chain
- Winner of numerous awards for designing a prominent IT company’s unique advertising and experiential campaign